If you run a Prestashop store, you know that the customer journey doesn’t end when the order is paid for. A satisfied customer is one who receives their order quickly, in good condition, and who can return the goods if they’re not happy with the products they’ve received. A customer will never order from you again if you can’t find a quality carrier whose services are reliable. If you’d like to find out more about e-commerce transport, read on.
Express same-day delivery is possible!
A good e-commerce means of transport is often a fast means of delivery. Think of the pizza delivery man on his scooter. In e-commerce, it’s the same thing: customers want ever greater responsiveness. Deliver.ee offers an interesting 3-hour delivery service in urban areas, and TopChrono and Colizen have only themselves to blame for the arrival of this new competitor. This is good news for everyone, because if delivery flow management improves, order frequency can only increase exponentially.
Return of letter-boxed parcels
The principle is so simple that we wonder why this service didn’t appear sooner. From May 2015, Colissimo offers the possibility of returning parcels by simply dropping them in your mailbox. The idea is for the customer to print out a delivery note, drop the parcel in their mailbox, and wait for the letter carrier to come and drop off the mail as usual. When it’s time to drop off the mail, the letter carrier leaves with the parcel to be returned to sender. But why did we wait until 2015 to think of this? Since 6% of parcels are returned, that means 6% satisfied customers who won’t be afraid to try e-commerce again. As someone who makes a lot of returns, but even more purchases, I’m waiting to see how this will work out in practice. How does the letter carrier know when to open the box because there’s a return to collect? How does postage work? Maybe this only applies to free returns…
Continuous improvement in e-commerce transport reliability
In peak periods like the run-up to Christmas, it’s not uncommon for parcels to go astray – and that’s bad for everyone. Today, Colis Privé and ColiPoste have to compete with each other to win market share, or at least keep it. This also means that distribution networks are less likely to be saturated, and this increased competition encourages the various players in the sector to offer the best possible services. As long as distribution networks include a large number of collection points, and the coverage of the country is satisfactory, everyone wins. Colis Privé has also proved its worth, with a first-time delivery rate of over 92% in March 2015. On average, both providers deliver in just over 2 days.
In conclusion
For your e-commerce store, you’re spoilt for choice. Depending on the products you offer and your target audience, it’s up to you to decide who offers the best service. One thing’s for sure: the e-commerce transport sector is doing wonderfully well, and we’re sure to have some excellent surprises in store for us in the future!
